Coolab’s Founder and Principal, Clayton Budd is an award-winning and multifaceted designer. A passionate and creative thinker, Clayton loves helping brands effectively communicate with their audiences, regardless of medium. Whether it’s in the development of an identity, the launch of a new product or the opening of a national retail roll-out, he works hard to create and execute experiences that connect.
Coolab’s mission is to harness the power of great design — using it to, inspire, communicate and innovate through storytelling to create memorable experiences, brands and environments.
New Dimensions to Space
“Designing wallpaper is the closest I’ve come to creating art. It can live on walls for a long time and I feel hugely responsible to make sure the design is created with great care and attention to detail, assuming that someone could stare at it for a prolonged period of time.”